The Cube Has Spoken!

Posted by TheZimp on Apr 13, 2009 in Blog | View Comments

About a month ago I signed up to Nissan’s Hypercube site with hopes of being selected as creative enough to be in their competition to win 1 of 50 Nissan Cubes. They chose 500 people across all of teh Canada and I, along with a few of my twitter friends, are lucky enough to be in the running for 1 of 50 Nissan Cubes. 

After my Doritos’ contest fiasco, another contest was probably the last thing I wanted to tackle and, alas, here I am. The second part of the Nissan Cube contest requires contestants to “audition” themselves to all of Canada via a blank canvas. On the canvas we can add images, video, sound – and it’s basically carte blanche. The application Nissan is using is actually pretty nifty and simple. I’d like something like that for this site one day. Well, I guess I’m off to brainstorm in a corner with a can of Pineapples is light syrup. I’ll be posting my canvas as soon as it’s approved/uploaded.

The whole marketing behind this contest had been completely word of mouth. Nissan got on Twitter and began spreading the word via their username (follow them here: @TheHyperCube ), word spread like wildfire and lead to apparently 7000 profile submissions which later had to be knocked down to 500.